Detroit-based Totle offers an application programming interface (API) allowing crypto wallets such as EtherDelta and RadarRelay to offer certain exchange functions, including payments and transactions, arbitrage exploitation and rebalancing, said CEO David Bleznak. In particular, the startup focuses on supporting other decentralized platforms.
The new funding will be largely be used to hire more developers, with about 40 percent also going into administration and marketing, Bleznak told CoinDesk.
“By adding just two or three more developers we can integrate a lot more [business-to-business] customers,” he said.
Response to the API, which launched in the last month, has generally been positive, he said, adding: “A dozen groups are actively integrating [the API] into their softwares and another 50 groups that don’t have the resources [are in line].”
The company’s tool allows for retail investors to optimize price discovery when buying or selling across borders, said Geoffrey Arone, a partner with Arrington XRP.
“If you’re a [professional] trader, you can talk to people and get the best possible price,” he said, but “a lot of folks don’t have the time or means to execute [trades] to get the best possible price.”
He also cited the team’s flexibility as a reason for Arrington XRP’s investment, noting that Totle had been working on a decentralized application with a business-to-consumer focus, but shifted to focus on the business-to-business API base due to “natural consumer demands.”
The investment indicates Arrington XRP’s confidence in how Totle is operating as well, he said, following previous statements by Arrington indicating the company may not invest in other U.S.-based startups.
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